“Wealth is now defined, at least in part, by the ability to be offline whenever you want” Fernando Gros.
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THE LATEST FROM FERNANDO GROS
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What Is A Personal Brand

The phrase “personal brand” is used a lot but it’s not always clear what it means. Here’s a simple...

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Personal Branding

Personal branding is a common concern amongst artists and creatives. Is the idea even useful? Could it be that...

December 10, 2014
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On Marketing

Most creatives I know are squeamish about the business side of things. This makes sense. We want to be...

October 13, 2014
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Addicted To Innovation

In recent years I’ve heard a lot of photographers complain about camera design. It’s a common thread of concern;...

November 5, 2013
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BOOKS
No Missing Tools: Creativity in an age of abundance
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Be Weirder

There's a lot of ideas out there about running a small creative business or being a solo creative. ...

January 11, 2013
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Interview With Jay Oatway

Jay Oatway is a Hong Kong based author, journalist, tech and social media commentator. I first met Jay in...

September 13, 2012
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iPhone 4s

I love The New Yorker’s cover art. The print you see above is one of my favourites and lives...

February 29, 2012
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Living Without TV

For the past six months, we’ve lived without television, at least in the conventional sense. There are two TVs...

January 17, 2012
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